ETERE AD INSERTION

ETERE AD INSERTION

14 November 2018

Etere Ad Insertion is a complete software solution for targeted and dynamic ad insertion. It optimizes resource management, enhances video monetization opportunities and increases advertising ROI.

Etere Ad Insertion broadens your video monetization opportunities with a reliable and flexible solution that fits into any workflow. Etere delivers a cutting-edge solution that is capable of managing the end-to-end process including resource management, insertion of filling events on demand, scrolling text, logo and CG insertions. Ad Insertion can be operated on either automatic or manual modes. It manages dynamic ad insertion including real-time insertion of video clips, logos, CG graphics, graphics overlays and scrolling text into stored content and live content. Etere is capable of managing an unlimited number of TV channels, scale up or down according to your business needs. It is a fully integrative software-based solution that increases your advertising ROI and operational efficiency.

■ Featuring a high density Digital Program Insertion(DPI) ad server, it is capable of Ad Insertion on compressed video channels
■ SCTE-104 and SCTE-35 compatibility for targeted ad insertion
■ Effective video monetization with location specified programming
■ Multi-network capabilities
■ L-shaped squeeze and overlay for ads
■ Seamless insertion of advertisements into live, linear or video-on-demand (VOD) content
■ Supports IP connection, SD and HD inputs and outputs
■ Manages channels independently for each network
■ Quick insertion feature, capable of managing even last minute changes and filling events
■ Start via GPI/SCTE signals/VANC codes
■ Integrated Cue-Tone decoder
■ Main and backup redundancy
■ Ads can be inserted inside, overlaid or around the content via slices, overlays, text crawls, alert bugs and video squeezes
Part of Etere Media Enterprise Resource Planning (MERP) Cloud for a tight integration and real-time connectivity between different departments.
Executive Scheduling and Airsales:
■ SQL-based centralized database for a streamlined management
■ Connects playlists to regional ad insertions, licensed content, contractual commercials, missing materials and imported materials
■ Airsales allow operators to vary the commercial scheduling of a station in the various transmission networks
■ A complete and real-time management of commercial orders including:
-Sales proposal
-Invoicing
-Billing of commercial orders
-Approval and scheduling
-Ad insertion schedule reservation
-Log and search of commercial orders
-Seamless commercial graphics/logos workflow from production to edits, scheduling, invoicing and playout
■Enhanced advertisements with the embedded 2D & 3D logo generator, supports multiple overlays and layers
■Seamless commercial graphics/logos workflow from production to edits, scheduling, invoicing and playout
■Pre-set and real-time preview features enable preliminary checks on the graphics
■Dynamic ad insertion: Inserts 2D and 3D logos into live and stored video feeds
■Compatible with a wide range of graphics files: TGA, AVI, MOV, SWF, PNG, JPEG, GIF

■ Integrated with Etere Airsales
■ Full workflow from Bookings to Billings
■ Invoice generation
■ Salesman commissions
■ Budgets
Key Features
Key Features
■ Featuring a high density Digital Program Insertion(DPI) ad server, it is capable of Ad Insertion on compressed video channels ■ SCTE-104 and SCTE-35 compatibility for targeted ad insertion ■ Effective video monetization with location specified programming ■ Multi-network capabilities ■ L-shaped squeeze and overlay for ads ■ Seamless insertion of advertisements into live, linear or video-on-demand (VOD) content ■ Supports IP connection, SD and HD inputs and outputs ■ Manages channels independently for each network ■ Quick insertion feature, capable of managing even last minute changes and filling events ■ Start via GPI/SCTE signals/VANC codes ■ Integrated Cue-Tone decoder ■ Main and backup redundancy ■ Ads can be inserted inside, overlaid or around the content via slices, overlays, text crawls, alert bugs and video squeezes
Order Workflow
MERP Integrations
Part of Etere Media Enterprise Resource Planning (MERP) Cloud for a tight integration and real-time connectivity between different departments. Executive Scheduling and Airsales: ■ SQL-based centralized database for a streamlined management ■ Connects playlists to regional ad insertions, licensed content, contractual commercials, missing materials and imported materials ■ Airsales allow operators to vary the commercial scheduling of a station in the various transmission networks ■ A complete and real-time management of commercial orders including: -Sales proposal -Invoicing -Billing of commercial orders -Approval and scheduling -Ad insertion schedule reservation -Log and search of commercial orders -Seamless commercial graphics/logos workflow from production to edits, scheduling, invoicing and playout
Supports Graphics Overlays
Embedded Logo Generator
■Enhanced advertisements with the embedded 2D & 3D logo generator, supports multiple overlays and layers ■Seamless commercial graphics/logos workflow from production to edits, scheduling, invoicing and playout ■Pre-set and real-time preview features enable preliminary checks on the graphics ■Dynamic ad insertion: Inserts 2D and 3D logos into live and stored video feeds ■Compatible with a wide range of graphics files: TGA, AVI, MOV, SWF, PNG, JPEG, GIF
Ad Insertion
Airsales and Accounting
■ Integrated with Etere Airsales ■ Full workflow from Bookings to Billings ■ Invoice generation ■ Salesman commissions ■ Budgets